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Responsible packaging for a responsible future

We Make. We Supply. We Deliver

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Responsible packaging for a responsible future

We Make. We Supply. We Deliver

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Introducing the Honest Cup

Made Responsibly.
Dispose Responsibly.

We don't believe in fairy tales. Recycling is complex, and the best intentions often lead to contamination. Here is the honest truth on how to handle your cup.

Disposal Protocol

How to Dispose of
Your HONEST™ Cup

"We follow the same simple, practical steps promoted by specialist cup recyclers. No greenwashing, just the facts."

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Step 01

Empty the Cup

Make sure the cup is completely empty. Liquid left inside can ruin entire batches of recycled paper and lead to landfill.

No need to wash or rinse

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Step 01

Empty the Cup

Make sure the cup is completely empty. Liquid left inside can ruin entire batches of recycled paper and lead to landfill.

No need to wash or rinse

1_0003_Gemini_Generated_Image_oloxjfoloxjfolox.jpg

Step 01

Empty the Cup

Make sure the cup is completely empty. Liquid left inside can ruin entire batches of recycled paper and lead to landfill.

No need to wash or rinse

 
Step 02

Check availability

Does the site support specific processing? Look for specialist bins provided by schemes like the National Cup Recycling Scheme.

Route A

Cup Recycling

Specialist bins for aqueous-lined cups. Often found in major transit hubs and high-street coffee chains.

Find Nearest Bin

Route B

Composting

Industrial composting or food waste streams. Aqueous-lined cups are designed to break down in these organic environments.

Check local signage
 

Final Step 03

No specialist recycling?
Use General Waste.

If neither Route A nor Route B is available, the most responsible action is general waste. Do not put the cup in the standard mixed paper bin.

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Final Step 03

No specialist recycling?
Use General Waste.

If neither Route A nor Route B is available, the most responsible action is general waste. Do not put the cup in the standard mixed paper bin.

Further Context

Why Aqueous Lining?

Our cups use a water-based lining that simplifies the recycling process compared to traditional plastic-lined cups.

Learn about the tech →

Recycling Directory

Find specialist cup recycling points near you across the UK.

Visit Cup Recycling Scheme →

Honest Blog

Deep dives into composting, waste management, and the future of circular packaging.

Read our latest →